Did you hear it?
An ad, voiced by Matthews himself is running on KFBK. I am not sure how much he bought – but the rotation seems thin.
Also – Mike O’Connor has bought some signs. They are wordy and have a small picture of him on them. They have appeared at spurodic locations.
I have seen them at Rocky Ridge / Cirby, Blue Oaks Entrance to Sun City, Along Sunset in Rocklin, Harding Blvd in Roseville. There are not many of them – but they seem to be getting spared the fate of the Gaines / Allard / Matthews signs.
Seems to be a bit of a lull – which will go away this weekend in a final mad dash for the finish line.